Products · Water filters · PUR
PUR PLUS 7 Cup Pitcher with Lead Reducing Filter
Reader ratings
A low-cost pitcher whose PUR PLUS filter is listed by IAPMO R&T for lead, total PFAS and microplastics, with no silver named. The filter lasts only 40 gallons, and PUR’s basic filter is not certified for these claims.
Best for Households that want lead and PFAS reduced at a low price, with no silver in the filter, and do not need fluoride or nitrate removed.
- Our rating
- Good (3.9 of 5)
- Price range
- Budget
- Verified marks
- IAPMO R&T: NSF/ANSI 42, 53 and 401, WQA Gold Seal: NSF/ANSI 42, 53 and 401
- Size
- 7-cup pitcher, models PPT711W (white) and PPT711B (smoke); one PUR PLUS filter (PPF951K) included
approx. $28 for the pitcher with one filter (PUR shows no price; Amazon, seen 2026-10-23)
See it on PUR’s site → (opens in a new tab)We are not affiliated with PUR. This link goes to the maker’s own page, with no tracking code. How we're funded.
Also sold at Amazon ($28), Walmart ($28) .
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Your review
Reviews are personal experiences, not research, and they never change our quality ratings. Every review is read by our team before it appears.
How we evaluated it
How it scores Our rating, metric by metric
- Proven reduction 35% of the rating 4 of 5
IAPMO R&T lists it for lead, total PFAS, microplastics, VOCs and many drugs; WQA backs the lead and microplastics lines. No fluoride, nitrate or chloramine claim.
- What touches the water 20% of the rating 3 of 5
Unnamed plastic and a battery light, but the filter is not listed with silver and the certification covers the materials in contact with water. PUR’s pages do not say whether the plastic is BPA-free.
- Independent testing 15% of the rating 3 of 5
Two paid certifiers, with a data sheet that prints each result. Consumer Reports tested a PUR dispenser with the same filter, but its results are members-only, and we found no independent PFAS test of the PLUS filter.
- Trust 10% of the rating 4 of 5
No recall, lawsuit or Prop 65 notice found, and a full data sheet. PUR does not publish prices, and the basic and PLUS filters share one pitcher, which confuses buyers.
- Running cost & value 20% of the rating 5 of 5
About $28 plus roughly $9.20 a filter every 40 gallons or 2 months: about $300 to $450 over five years, among the lowest of the certified filters here.
The rating, 3.9 of 5, is the weighted average of these scores. See how we rank water filters and our standard.
Where to buy Stores and the prices we saw
- Amazon (opens in a new tab) approx. $28. White, one PUR PLUS filter included; Amazon lists the model as PPT711WAMA. Sold and shipped by Amazon.com. A genuine PUR PLUS 3-pack of filters is about $27.54 there (ASIN B06WVDVDXB).
- Walmart (opens in a new tab) approx. $28. Model PPT711W, listed as $28.12 for the white and blue pitcher and $27.42 for smoke. Sold and shipped by Walmart.com; add to cart available on 2026-10-23. Home Depot sells the PUR PLUS filters (3-pack $34.98) but not this pitcher.
Prices as we saw them on October 23, 2026. They change often. These links carry no tracking code and earn us nothing.
What it’s made of What touches your food, water, skin or air
- Pitcher, lid and reservoir: plastic that PUR’s product and support pages neither name nor call BPA-free
- PUR PLUS filter (PPF951K): PUR calls it “3-in-1” filtration and does not itemize the media
- No silver or other antimicrobial is named on PUR’s pages or data sheet
- Filter-change light with a non-replaceable battery
Who tested it What each test found, and who paid for it
- Paid certification IAPMO R&T October 2026
Lists the PPT711W and PPT711B with filter PPF951K under NSF/ANSI 42-2023 (W-29903), 53-2024 (W-29904) and 401-2023 (W-29905), all active to 2030: lead, total PFAS, mercury, cadmium, copper, VOCs and microplastics, 40 gallons at 2 gallons a day. PUR’s data sheet shows lead 99.2% to 99.9% and total PFAS 99.75%. PUR pays for the listings. Open ↗ (opens in a new tab)
- Paid certification Water Quality Association (WQA) October 2026
Lists the PPT711W with PPF951K under NSF/ANSI 53 (lead, mercury, cadmium, copper, benzene and more) and 401 (microplastics, BPA and four others). No PFAS claim appears on WQA’s PUR entries. PUR pays for the listing. Open ↗ (opens in a new tab)
- Paid certification NSF International October 2026
Lists the PPF951K pitcher filter (for use in all PUR pour-through pitchers) under NSF/ANSI 53 for benzene, cadmium, carbon tetrachloride, copper, ethylbenzene, mercury, methoxychlor, simazine, tetrachloroethylene, toluene and xylenes, 40 gallons. The copy dated 2026-10-16 shows no lead and no PFAS for it; those claims are on IAPMO R&T’s record, and lead is on WQA’s. PUR pays for the listing. Open ↗ (opens in a new tab)
- Independent Consumer Reports September 2026
Lists the PUR DS1811Z, a PUR dispenser that takes the same PPF951K filter, among its tested water filters. Its score and test results are members-only, and CR’s pitcher tests cover taste, flow and clogging, not lead or PFAS removal. It did not test the PPT711W pitcher itself. Open ↗ (opens in a new tab)
- Independent ConsumerLab December 2025
Bought and tested pitchers including an older PUR 7-cup model (2020) and reported on a PUR Plus test in December 2025; full results are members-only. Its public summary says every pitcher it tested removed lead, cadmium and mercury well. It did not test PFAS removal itself. Open ↗ (opens in a new tab)
Who paid, and why it matters
- Independent The tester took no money from the maker for it: a consumer group, a journalist, a university or a regulator.
- Paid certification An outside lab or certifier tested or listed it, and the maker paid for that.
- Maker’s own test A lab report or certificate of analysis the maker commissioned and published.
A certification is a floor, not a verdict: it checks what its program checks and nothing else. We weigh tests by someone with no stake in the result most.
What people ask Worries raised online and elsewhere, and what we found
- Is the cheaper PUR filter certified too?
- No. PUR’s basic filter (PPF900Z) fits the same pitcher and the data sheet marks it “Not Certified” for lead, total PFAS and microplastics (data sheet (opens in a new tab)). Buy the one that says PLUS and “lead reducing”.
- Does it really remove PFAS?
- On paper, yes: IAPMO lists total PFAS and PUR’s test took 99.75% from 2.16 µg/L. We found no independent test of this filter. Studies of other carbon pitchers have seen less: Duke’s home study put carbon filters at roughly 40% to 70% (Duke, 2020 (opens in a new tab)) and a 2024 test found one uncertified Brita filter at 20% to 48% (Frontiers (opens in a new tab)). For PFAS, change the filter on schedule or use reverse osmosis.
- Does it have silver, and is the plastic BPA-free?
- The data sheet names no silver. PUR’s pages do not say what the plastic is or whether it is BPA-free, so we cannot tell you from PUR (PUR (opens in a new tab)). Amazon’s listing for the sister model PPT710WA calls the pitcher BPA free.
- Is the lid or hinge a problem?
- TapWaterData’s summary of Amazon reviews of PUR’s standard 7-cup pitcher (not the PLUS) notes recurring complaints about the fill-cover hinge and lid fit (TapWaterData (opens in a new tab)). We found no separate summary for the PLUS.
- Any recalls, lawsuits or Prop 65 notices?
- None for the filter. The federal recall database has no PUR water filter entry, and California’s Prop 65 notice search shows no notice about a water product naming Kaz USA, PUR’s maker (a 2002 notice over PVC-coated cords lists “Kaz, Inc.” among 111 companies). Its parent, Helen of Troy, has been named in eleven notices since 2010, all over other products, such as phthalates in hair accessories and benzene in an aerosol dry shampoo (notice 2023-00078 (opens in a new tab)). Checked 2026-10-23.
Why we chose it What put it on our list
- IAPMO R&T’s public listing covers the PPT711W and PPT711B with the PPF951K filter under NSF/ANSI 42, 53 and 401 (files W-29903 to W-29905, active, effective 2025-11-13). The 53 claims include lead, mercury, cadmium, copper and “Total PFAS”; the 401 claims include microplastics.
- WQA, a second certifier, lists the PPT711W with the PPF951K for NSF/ANSI 53 with lead and for 401 with microplastics, so those two claims do not rest on one record. WQA’s entries do not include the PFAS claim.
- PUR’s data sheet reports lead reduced 99.2% (pH 8.5) and 99.9% (pH 6.5) from a 150 µg/L challenge, and total PFAS reduced 99.75% from a 2.16 µg/L challenge. The PFAS mix is PFOA, PFOS, PFHxS, PFNA, PFHpA, PFBS and PFDA.
- The data sheet mentions no silver or other antimicrobial in the filter, unlike Brita’s Elite.
- Running cost is low for a certified filter: Amazon listed a genuine PUR PLUS 3-pack at $27.54 (sold by Amazon.com), about $9.20 a filter, which is roughly $0.23 a gallon at the 40-gallon rating.
Trade-offs What to weigh before you buy
- The filter is rated for 40 gallons or about 2 months, so you change it up to six times a year. PUR’s own page says so.
- Only the PUR PLUS (“lead reducing”) filter carries these claims. PUR’s basic filter (PPF900Z) fits the same pitchers and is marked “Not Certified” for lead, total PFAS and microplastics on the data sheet.
- It does not reduce fluoride, nitrate or dissolved minerals, and PUR says it does not filter microbes.
- The PFAS result comes from a short lab test with a seven-compound mix. Independent home and tap-water tests of carbon pitchers have found PFAS removal of roughly 40% to 70%, and we found no independent PFAS test of this filter. Change it on schedule.
- PUR’s pages do not name the plastic or say whether it is BPA-free, and PUR shows no price: the price here comes from an Amazon listing seen on 2026-10-23.
What to know Details worth knowing first
Most pitcher filters are certified for taste and a handful of metals. The PUR PLUS filter has a longer list: lead, total PFAS and microplastics are all named in IAPMO R&T’s public listing for this pitcher. Our guide to choosing a filter compares pitchers with other types, and avoiding PFAS covers the wider picture.
Buy the version with the “lead reducing” (PLUS) filter. PUR also sells a basic filter that fits the same pitcher and is not certified for lead, PFAS or microplastics. The PLUS filter is small, 40 gallons or about two months, so its cost per gallon is higher than Brita’s Elite filter. Unlike the Elite, no silver is named.
PUR publishes no prices. The ones above come from Amazon listings seen on 2026-10-23, so check the current price. Independent PFAS tests of pitchers vary, so change the filter on schedule. Before buying any filter, look at what’s in your water.
What we checked Each claim, and how sure we are of it
- Third-party tested
- Yes
- Tested by
- IAPMO R&T and WQA, paid for by the maker
| What we checked | What we found |
|---|---|
| Certified standards Verified | IAPMO R&T lists the pitcher family, including PPT711W and PPT711B with the PPF951K filter, under NSF/ANSI 42-2023 (W-29903), 53-2024 (W-29904) and 401-2023 (W-29905), all active. WQA lists the same models for 42, 53 and 401. Checked 2026-10-23. |
| Lead, PFAS and fluoride Verified | IAPMO’s 53 listing for the PPF951K names lead and Total PFAS. The percentages come from PUR’s data sheet: lead 99.2 to 99.9%, total PFAS 99.75%. WQA’s entry shows lead but no PFAS. No fluoride claim. |
| Independent test Not verified | Consumer Reports and ConsumerLab have tested PUR products but their results are members-only, and neither tested PFAS. We found no independent PFAS or lead result for this filter. |
| Flow and waste Maker’s claim | No wastewater. PUR gives no pour time; its data sheet rates service flow at 2 gallons a day. |
| Replacement cost Maker’s claim | PPF951K is rated 40 gallons or about 2 months (PUR). Amazon listed a genuine 3-pack at $27.54 on 2026-10-23, about $9.20 a filter. |
| Matched to your water Not verified | Not something we can check for you. Look up your utility’s water report or get a lab test first. |
What the labels mean
- Verified We opened an independent record that confirms it: a certifier’s listing, a regulator’s list or a lab report. It is linked under Sources.
- Maker’s claim The maker says so on its own page or label. We read it but found no independent record.
- Not verified We looked and could not confirm it, or the maker does not say. Treat it as unknown.
Sources Where our facts come from
- PUR PLUS 7 Cup Pitcher with Lead Reducing Filter: PUR product page. Maker’s page. Shows no price. Says the filter lasts 40 gallons or up to 2 months, and that the light has a non-replaceable battery. Open ↗ (opens in a new tab)
- IAPMO R&T listing W-29904: NSF/ANSI 53, Kaz USA, Inc. (PUR). Certifier or regulator listing. Pour-through section lists PPT711W and PPT711B with filter PPF951K; claims include lead and Total PFAS. Open ↗ (opens in a new tab)
- IAPMO R&T listing W-29905: NSF/ANSI 401, Kaz USA, Inc. (PUR). Certifier or regulator listing. Claims for the PPF951K filter include microplastics. Open ↗ (opens in a new tab)
- IAPMO R&T listing W-29903: NSF/ANSI 42, Kaz USA, Inc. (PUR). Certifier or regulator listing. Open ↗ (opens in a new tab)
- WQA Gold Seal listing: Kaz USA, Inc., NSF/ANSI 53. Certifier or regulator listing. Lists PPT711W with PPF951K for lead and other claims. Its entries do not include the Total PFAS claim. Open ↗ (opens in a new tab)
- WQA Gold Seal listing: Kaz USA, Inc., NSF/ANSI 401. Certifier or regulator listing. Lists PPT711W with PPF951K for microplastics, BPA, estrone and three others. Open ↗ (opens in a new tab)
- NSF International: NSF/ANSI 53 listings (archived 2026-10-16). Certifier or regulator listing. The Kaz USA entry lists the PPF951K pitcher filter for metals and VOCs, without lead or PFAS. We could not open NSF’s live site, so this is a Wayback Machine copy. Open ↗ (opens in a new tab)
- PUR performance data sheet for pitcher filters PPF951K and PPF900Z. Test report. Published by PUR; carries the IAPMO R&T certification statement and the results by standard. Marks the basic filter “Not Certified” for lead, total PFAS and microplastics. Open ↗ (opens in a new tab)
- Consumer Reports: PUR DS1811Z. Independent source. CR’s page for a PUR dispenser that takes the same filter. Scores are members-only. Open ↗ (opens in a new tab)
- ConsumerLab: water filter pitchers review. Independent source. Public summary of its tests of ten pitchers and updates on PUR. Full results are members-only. Open ↗ (opens in a new tab)
- Assessing the Effectiveness of Point-of-Use Residential Drinking Water Filters for PFASs (Duke University, 2020). Test report. Abstract read via Crossref. The publisher blocks automated access, so we could not read the data tables. Open ↗ (opens in a new tab)
- Performance of pitcher-type POU filters for the removal of 75 PFAS from drinking water (Frontiers in Environmental Chemistry, 2024). Test report. Did not test PUR. Tested uncertified and certified pitcher filters on two tap waters. Open ↗ (opens in a new tab)
- TapWaterData: PUR pitcher. Independent source. An affiliate-funded directory check; summarizes Amazon review complaints. Open ↗ (opens in a new tab)
- California Attorney General: Prop 65 notice 2023-00078 (Helen of Troy, Drybar). Certifier or regulator listing. Benzene in an aerosol dry shampoo. One of eleven notices since 2010 naming PUR’s parent over other products; none names the water filters. Open ↗ (opens in a new tab)
Alternatives Other options to compare
- PUR PLUS faucet mount (PFM400H) The same certified claims on a 100-gallon filter, with no pitcher to refill. It only fits standard faucets.
- Brita Tahoe pitcher with Elite filter About $14 more up front, and its filter is rated 120 gallons. Certified for lead; we could not confirm a PFAS listing, and the filter contains silver.
- Culligan with ZeroWater 10-cup pitcher Adds certified fluoride and nitrate reduction, at a higher filter cost per gallon.